Are Home And Away's Days In Prime Time Numbered?
A dark cloud of doubt has gathered over Summer Bay, and TV execs are taking notice.
Home and Away has been the bread and butter for Seven’s 7pm timeslot for the past 30 years but, as TV Black Box reports, audiences of the Aussie soap are leaving… and they’re not returning.
On Monday, they reported, 7News had an audience of 1.115 million in the 6.30pm timeslot, by 7pm that audience had shrunk to 661k.
They also reported that Seven is considering moving Home and Away to a later timeslot which would allow the show to adopt more adult storylines.
Speculation is also swirling over a far more disruptive move: moving the show over to 7PLUS. Specifically, having five eps premiere on the streaming platform every Friday night.
Earlier this year, Home and Away was moved temporarily from the 7pm slot, making way for the launch of MKR.
TV Black Box